Should you collect your community’s Blockchain wallet addresses?

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As a community manager, you have the unique opportunity to harness the power of blockchain technology to enhance your community’s engagement and transactions. One of the most effective ways to do this is by capturing and storing your community members’ blockchain wallet addresses.

A blockchain wallet address, also known as a public key, is a unique string of characters that represents a specific wallet on the blockchain network. These addresses are used to send and receive cryptocurrency, as well as to access other blockchain-based services. By capturing the wallet addresses of your community members, you can provide them with a more secure and convenient way to interact with your community and with one another.

Usher is simplifying the process of capturing your community’s wallet addresses through a simple shareable wallet connect link. You can ask new members to provide their wallet address as part of their onboarding process, and then view it securely in the Usher dApp. This allows you to easily send cryptocurrency or other digital assets to your community members, as well as to facilitate transactions between members.

Another opportunity is to use a blockchain-based loyalty program. By creating a loyalty token, you can reward your community members for their engagement and loyalty, and allow them to easily redeem their rewards by sending them to their wallet addresses. This not only incentivises engagement but also helps to build a stronger sense of community.

You can also use captured wallet addresses to facilitate peer-to-peer transactions within your community. By storing your community members’ wallet addresses, you can make it easy for them to send and receive cryptocurrency or other digital assets directly to each other, without the need for intermediaries. This can lead to faster, cheaper, and more secure transactions between members, helping to build trust and strong relationship among them.

Capturing and storing wallet addresses for your community members can provide many opportunities to enhance the way they interact and transact with each other. By leveraging the power of blockchain technology, you can foster community engagement, build stronger relationships, and provide new opportunities for your community members to grow and thrive.

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